(No Subject)

Welcome to (No Subject)’s 8th edition of our creative video interview series entitled “Hello My Name Is…”. Meet Jesse Genet the founder of Lumi Co. Learn how her product, “inkodye” is literally taking photography out of the darkroom and into the LA sun. Plus, get the full download on what Lumi is doing to take photography prints to the next level and learn what Jesse’s daily essential is (and no it’s not her iPhone).

Social media is seriously growing by the second!  With new tools for everyone to use, the world of social media has become a brand-tastic platform for every industry to grow + visually flourish.

 ”Are you following Burberry on instagram?”

“OMG did you pin that studded leather jacket!?”

“Pamela Love is following my tumblr!”

All captions that would most likely be in a “Sh*#t Social Media Girls Say”, because lets face it we are ALL slaves to the instagram feed. Guilty as charged, I crave visual images on the daily! Plus, who doesn’t love a good S/S 12 sneak peek in there mobile feeds?

The tools of social media have literally brought us closer to brands and has made it a daily duty to peek into the LIKES and FOLLOWS of our favorite brands.

Fashion brands are in full effect using all these tools to their advantage and are reaping the benefits!

Here are the 2012 MUST HAVE TOOLS for Fashion branding according to TheHighLow:

• Instagram: The picture taking + sharing phenomenon. Who would of thought a picture of a models heads getting brushed could rack up 1,342 Likes? Well ask Burberry they know all about it.
• Pinterest: The virtual mood board that has everyone pinning and on the hunt for the best images. Lots of fashion brands have got on board like ModCloth, Gap, and even Nordstroms.
• Lyst:This profile based site assist brands and stylist in making list of all there products, as well as  updated news for sales or brand related information. Visually stimulating to fashion forward users so they can learn more about brands, or follow other site members for further fashion inspiration. Currently on the top of there follower game is (of course) Christian Louboutin (5259 followers). The red sole has spoken!
• Svpply:  Basically like the site says. “Find products you want from people you like.” Svpply is an easy search engine for products you desire. Brands use this site to download + update there most current trends for the season.  In return the site encourages them to share such information through a sharing tool (ie: Facebook or Twitter). These “tools” make it easy for users to find + import the items to their Svpply profiles. Because as our mother’s once said, sharing is caring.

What current social media tools are your favorite?

And what brands are you following?

Tweet us at NosubjectLA

Name: Courtney Schultz

Occupation: Freelance CAD artist, jewelry designer, trend guru, and now (drumroll) Director of Marketing + Events!

Origin: Pueblo, CO, but I now call Los Angeles home.

What do you love about Los Angeles?
I’ve spent the last 5 years falling in and out of love with LA, and the flower petals always seem to fall back to LOVE. I have a huge soft spot for a day at the beach… in the middle of January… on a Tuesday afternoon, and LA does a great job of catering to that. It’s city where youth culture thrives, with every neighborhood having it’s own distinct flavor. You can do outdoor yoga with your health nut friends in Santa Monica, head to a movie in Hollywood with your film buff friends, and hit up a dive bar with your hipster friends in Los Feliz, all in one day.

What are your hidden L.A. gems?
If you’re like me and are addicted to kitchy cards, fun organizational ish, and other desk necessities, then you’ll melt over Urbanic Paper Boutique on Abbot Kinney in Venice. A little further down the block is  A + R. I find the best design driven gifts for anyone and everyone here.

Where do you like to shop in L.A.?
Every weekend you’ll find me picking through the latest additions to the Revival Furniture store in Lincoln Heights next to St. Vincent De Paul. I’m an avid thrifter and this place has a uniquely curated collection that never fails. A large portion of my wardrobe has been picked up at various samples sales, and for a one stop shop, the entire California Market Center downtown has a sale every 4th Friday of the month open to the public.

Where do you like to grub in LA?
Any sushi joint will do! I prefer the small, intimate places where the servers get to know your regular order. We also have the best food trucks! I’m currently following @bratsberlin @norescatering and @shrimppimptruck.

Follow Courtney on Twitter! @dstrctc

Today, many big online sites have gone on strike and are censoring their own pages under protest of SOPA (Stop Online Piracy Act) + PIPA (Protect Intellectual Property Act).  These acts from senate and the house want to take away intellectual property rights of music, movie and TV studios. What does this mean? A whole lot of empty spaces on the web, plus huge impact on what we are allowed to do, say and publish online.

“SOPA in the House and PIPA in the Senate are threats to free speech that could stifle the Internet economy, drive up legal costs and lead to censorship or the shutdown of some websites.” – LA TIMES

One side of the spectrum says this is for the benefit of pirated content BUT on the flip side this could also mean they have the ability to force companies to monitor everything their users do, turning them into a private security force for copyright + trademark. This can lead to some MAJOR change for many sites. We believe there is a need for the crack down on piracy but there has to be a better way! Punish the pirates not EVERYONE!

These acts don’t seem to well thought out which makes them not trust worthy to many.

As avid online surfers, we here at (No Subject) are voting NO on PIPA + SOPA! And we hope you do the same.

The Senate will begin voting on January 24th.

Sign this petition urging Congress to vote NO on PIPA + SOPA!

VOTE HERE

WANT: A creative being who has interest in Digital Marketing, PR, Graphic Design, Event Planning, and Social Media.

 We are currently seeking new additions to our (No Subject) intern roster: someone with a killer work ethic, a person who lives for out of the box ideas and can blog the hell out of some WordPress.

We are currently looking for interns that are seeking school credit or willing to donate their time for lunch stipends and good laughs.

If you feel you could contribute to the (No Subject) team e-mail your resume with a short paragraph about yourself to Erin@thereisnosubject.com with “Intern” in the subject line.

Happy holidays to you and yours from the (No Subject) team!

It’s been an amazing year, and we’ve soaked up every moment to relish and grow successfully into 2012.

Cheers & mistletoe!

xx,

Jaclyn & Chelsea

Take a look as we go back and recap all the desert shenanigans from CREATE + CULTIVATE: A Workshop Series. This two day creative bender was filled with AMAZING creative workshops, cocktail mixers, poolside mingling, picnics, desert sunshine and so much more!

Much LOVE to  FOAM Magazine x Levi’s x  Ace Hotel & Swim club who helped make this all come together.

Missed this event? Don’t worry another creative getaway is in the works!

Stay Connected:

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Welcome to (No Subject)’s seventh edition of our creative video interview series entitled “Hello My Name Is…”. Check out some behind the scenes with the founders/creators Marc Rose + Med Abrous, of The Spare Room.  A modern day gaming parlour and cocktail lounge, located in the famed Roosevelt hotel. Meet the men behind the cocktail den and find out what games they like to play and much more.

Our client The Motley is calling all gentlemen who create, explore, advocate and inspire! Nominate yourself, or someone you know.

The Motley has teamed up with Antenna Magazine to search high and low for great men of such distinction. Now this ain’t the time to shy up men! Winning gentleman will receive 1 year of free product from TheMotley.com and an exclusive feature on AntennaMag.com. Get your nomination on and submit here:

Motley Man of Distinction

Show them who a Man of Distinction really is! All you need to do is upload a photo and brief description…easy.

Also, be sure to check out The Motley magazine with ongoing spot light features of Men of Distinction.

Follow The Motley

Like The Motley

Visit The Motley

Click the image for the full lowdown, then book here!