What kind of chocolate do Chinese people like?

What kind of chocolate do Chinese people like?

We prefer creamy milk chocolate. Chocolate is supposed to feel “silky” and “smooth” (Chinese: 丝滑) in the mouth. Yes, we really call it like that: chocolate like silk. This is where the large silk cloth in the Dove ad comes from.

Why was there a chocolate boom in China?

According to the “First Historical Archives of China”, a papal envoy brought the first 50 pieces of chocolate to China to present them to Emperor Kangxi as a gift. Reportedly, this exotic treat was highly appreciated by the Emperor and his court. Yet, this was far from leading to a country-wide proliferation of chocolate.

When was the first chocolate imported to China?

Nevertheless, it has taken a long time for chocolate to proliferate in China. The first time chocolate was imported to the country was in 1705. According to the “First Historical Archives of China”, a papal envoy brought the first 50 pieces of chocolate to China to present them to Emperor Kangxi as a gift.

What is the Chinese term for smooth chocolate?

Chocolate is supposed to feel “silky” and “smooth” (Chinese: 丝滑) in the mouth. Yes, we really call it like that: chocolate like silk. This is where the large silk cloth in the Dove ad comes from. With this imagery and the slogan “Outright Enjoyment of Smoothness\

Is there an antique chocolate pot in China?

Antique NIPPON Hand-painted porcelain CHOCOLATE POT & Lid Tea/Coffee – GORGEOUS! VINTAGE NIPPON TE-OH CHINA HAND PAINTED CHOCOLATE POT SET – 13 PCS.

What kind of chocolate is sold in China?

Dove, a Mars subsidiary sold as Galaxy in the United Kingdom and some other regions, promotes its “fragrant milky taste, as smooth as silk” to Chinese consumers. Its advertising slogan “Outright enjoyment of smoothness” has convinced many Chinese that chocolate should have a silky taste.

When did Belgian chocolate first come to China?

PHOTO: CHINA DAILY/ASIA NEWS NETWORK Yu Xiaoning, CEO of the import and distribution company Vandergeeten, shipped his first container of Belgian chocolate to China in 1994.

Why is dove the most popular chocolate in China?

Dove has become one of the most popular chocolate brands among Chinese, not just because it is affordable, but also because its promotion and taste is as advertised. In China, a country that, according to an old saying, worships “food as the first necessity of man”, taste is the most important factor to judge fine chocolate.